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Last updated: September 2026

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These Terms & Conditions govern the provision of professional services by AB-Launch SRLS, with registered office at Via Reggio 20, 10153 Torino, Italy (“AB-Launch”, “we”, “us”).

1. Business Customers Only

AB-Launch provides its services exclusively to businesses, companies, entrepreneurs, and professional clients acting in the course of their business or professional activity.

Our services are not offered to consumers acting for purposes outside their trade, business, craft, or profession.

By requesting, purchasing, or engaging AB-Launch for any service, the Client confirms that they are acting for business or professional purposes.

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2. Services

AB-Launch provides marketing, consulting, advertising, and product launch services, including but not limited to:

• Crowdfunding strategy and campaign management

• Product launch strategy and consulting

• Pre-launch marketing and market validation

• Paid advertising and media management

• Lead generation and customer acquisition

• Landing pages and marketing funnels

• Email marketing and automation

• Public relations and outreach

• E-commerce and growth marketing

• Fractional marketing management

• Other related professional services agreed with the Client

The exact scope, deliverables, timeline, responsibilities, and commercial terms of each engagement are established in the relevant proposal, contract, statement of work, order confirmation, or other written agreement between AB-Launch and the Client.

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3. Service Requests and Quotations

Information displayed on our website does not constitute a binding offer.

Clients may submit a service request through our website or contact AB-Launch directly.

Following an assessment of the Client’s requirements, AB-Launch may provide a customized proposal or quotation.

A project becomes binding only when the applicable proposal, contract, quotation, or other agreement has been accepted in accordance with the terms specified therein.

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4. Pricing

AB-Launch provides customized services and therefore does not apply standardized public pricing.

Fees depend on factors including the project’s scope, duration, complexity, required resources, advertising activities, and agreed commercial structure.

AB-Launch may charge:

• Fixed project fees

• Monthly retainers

• Performance-based fees or commissions

• A combination of the above

The applicable price, currency, payment schedule, and other commercial terms will be communicated to and agreed with the Client before payment is requested.

Unless otherwise stated, prices exclude VAT and any other applicable taxes.

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5. Payment

Payment terms are specified in the applicable proposal, invoice, payment request, contract, or other written agreement.

Payments may be accepted by bank transfer, credit or debit card, or other payment methods made available by AB-Launch.

The Client will be informed of the amount due and applicable currency before payment.

By making a payment, the Client confirms that they are authorized to use the selected payment method and agrees to these Terms & Conditions and the applicable Refund & Cancellation Policy.

Late or outstanding payments may result in the suspension of services until payment is received.

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6. Service Delivery

Services are generally delivered remotely unless otherwise agreed.

The Client agrees to provide AB-Launch with the information, materials, access, approvals, feedback, and cooperation reasonably required to perform the agreed services.

Project schedules may depend on timely cooperation from the Client and on third-party platforms and service providers.

Delays caused by missing information, approvals, access, materials, or other Client dependencies may result in corresponding changes to the project schedule.

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7. Marketing and Commercial Results

Marketing, advertising, crowdfunding, and consulting activities are affected by numerous factors outside AB-Launch’s control, including market conditions, customer demand, advertising platforms, pricing, product quality, competition, and third-party services.

Unless expressly guaranteed in a separate written agreement, AB-Launch does not guarantee any specific level of revenue, sales, leads, crowdfunding proceeds, return on advertising spend, investment, or other commercial outcome.

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8. Advertising Spend and Third-Party Costs

Unless expressly included in the applicable proposal or agreement, advertising spend and third-party expenses are separate from AB-Launch’s professional fees.

These expenses may include advertising budgets, software subscriptions, platform fees, media costs, production expenses, travel expenses, and other external costs required for the project.

The Client is responsible for such costs where applicable.

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9. Cancellation and Refunds

Cancellations and refunds are governed by our Refund & Cancellation Policy and by any project-specific terms agreed with the Client.

Where a separate written agreement contains specific cancellation, termination, or refund provisions, those provisions will prevail in the event of a conflict.

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10. Intellectual Property

Each party retains ownership of intellectual property, materials, software, methodologies, trademarks, and other assets owned by that party before the engagement.

Unless otherwise agreed in writing, upon full payment of the applicable fees, the Client may use project-specific deliverables created specifically for the Client for their intended business purposes.

AB-Launch retains ownership of its pre-existing and reusable methodologies, software, templates, processes, systems, know-how, tools, and other intellectual property.

Third-party materials remain subject to the rights and licenses of their respective owners.

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11. Confidentiality

Each party agrees to treat non-public commercial, financial, technical, and business information received from the other party as confidential and to use such information only as reasonably required for the relevant engagement.

This obligation does not apply to information that is publicly available, independently developed, lawfully obtained from another source, or required to be disclosed by law.

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12. Third-Party Platforms

AB-Launch may use or interact with third-party services and platforms including advertising networks, crowdfunding platforms, payment providers, website platforms, email marketing providers, analytics services, and other technology providers.

AB-Launch is not responsible for interruptions, changes, suspensions, account restrictions, technical failures, or other actions caused by third-party platforms outside its reasonable control.

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13. Limitation of Liability

To the maximum extent permitted by applicable law, AB-Launch will not be liable for indirect, incidental, special, or consequential damages, including loss of profits or business opportunities, resulting from the provision or use of its services.

Nothing in these Terms excludes or limits liability where such exclusion or limitation is prohibited by applicable law.

Any additional or different liability provisions contained in a project-specific agreement will apply to that engagement.

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14. Payment Security

Card and electronic payments may be processed through authorized third-party payment service providers.

When payments are processed through such providers, AB-Launch does not directly store complete credit or debit card numbers or card security codes on its own systems.

Payment information is processed through the infrastructure of the applicable payment provider and is subject to that provider’s security and privacy practices.

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15. Governing Law and Jurisdiction

These Terms & Conditions are governed by Italian law.

Where a project-specific agreement establishes a competent court or dispute resolution procedure, that provision will apply.

Otherwise, disputes arising from these Terms or the provision of AB-Launch services shall be subject to the competent courts in Italy, subject to any mandatory provisions of applicable law.

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16. Contact Information

For questions regarding these Terms & Conditions:

AB-Launch SRLS
Via Reggio 20
10153 Torino, Italy
VAT No.: IT13026970015
Email: info@ab-launch.com