Crowdfunding is a great method for raising funds for your ecommerce website and at the same time grow your audience. With crowdfunding , you won't get money, but rather something more valuable. It's validation from the marketplace. You may use crowdfunding to determine whether or not people care about and would really shop at your web store. On crowdfunding sites, the prototype of your e-commerce site is sent directly to an active community of users who will be your website's eventual clients. Experience the power of word-of-mouth advertising! A new business often needs a lot of time and money to get out there and connect with customers. Virality, though, is the key to crowdfunding. Fans of your prospective business are not only potential consumers; they are also a dedicated marketing team prepared to draw attention to a brand that has recently launched by sharing information on social media or simply in person with their friends. A significant advantage of crowdsourcing is the actual funds . All of your webstore's costs, such as creating the inventory and hiring a small staff, will be financed from someone else's money. The best thing about the funds raised is that, they are exchanged for non-material rewards such as enjoyable shopping experiences and distinctive goods,  in the case of e-commerce. Crowdfunding provides advantages that other traditional financial methods do not, such as the capacity to quickly develop campaigns and increase the brand awareness. A crowdfund helps you not only raise money but also expand your audience by focusing more on existing customers and creating a huge impact to draw in new ones. On Kickstarter, we usually expect to see 100% more organic traffic on top of the traffic coming from the creator's community. In other words, if we put together 100 backers during the pre-campaign, we can expect 100 more backers pledging for the project through organic traffic on Kickstarter. In the following, we introduce some of the creators whom we helped crowdfund on Kickstarter, that now have successful e-commerce sites.